What are some interesting facts about CRM?

What are some interesting facts about CRM?

CRM or Customer Relationship Management is a process that is being utilized by vast numbers of business owners to boost business efficiency, customer satisfaction, ROI and many more. If you are utilizing the way it should be you will get the exceptional benefit and you will reach your business goals very fast without any hiccups. But today we are not here to talk about what a custom CRM software can do. Because we have covered that already here. Today, we will go through some mind-bending awesome facts about CRM and overall customer CRM software development. So let’s get started, shall we?

  • The business of CRM development has grown immensely in the past few years and is estimated to emerge as more than $40 billion by 2020.
  • If you are building the custom CRM software with the help of a professional CRM software development company, you can expect to boost your revenue by 41% or more within 2 years of implementation. On the other hand, a generic CRM software comes with features that you do not need, and as a result, it won’t offer you an impressive number as custom CRM software does.
  • According to studies, 47 % of business owners say that after the adoption of custom CRM software they have improved customer satisfaction significantly.
  • According to Forrester, if your CRM software is well implemented you can expect an impressive growth of 245% ROI! Yes, that’s true. Impressive, isn’t it?
  • Yes, CRM software comes in many features. There’s no doubt. However, do you know what is the most asked about a feature? Well, it is tracking prospects through social media channels. In fact, 25% of business owners ask CRM development companies to integrate this feature into their software.
  • In 2014, 74 % of CRM software owners said that they were able to mine the customer data very efficiently and they used it to offer personalized services which boosted overall sales. And this fact hasn’t changed.
  • Let’s talk about money for a bit! Do you know the average return on investment for a customer relationship management software is USD 5.60 for each USD 1?
  • According to market studies, CRM software has efficiently boosted sales by 29%.
  • Your sales reps are missing their targets? CRM software development can help. Sales reps who have adopted mobile CRM has fulfilled their sales target and 22 % sales reps were able to reach their sales goal by using non-mobile CRM. So, while discussing with the CRM software development company, make sure you built it for mobile as well!
  • Want to promote your brand through email marketing? Guess what, CRM can help you here as well. 6 out of 10 successful MSMEs are using CRM software to boost their email marketing reach.
  • 3 out of 4 customers say that they will visit the business again if they get good customer experience and after-sales service. Both can be done effectively with CRM software. In fact, according to Software Advice, 74% of businesses employing CRM report better customer relationships.

In conclusion, it can be said that CRM software can do immense favour for your business. The above numbers are just a glimpse of many and if you haven’t started using CRM software now, then you are missing a lot of opportunities. Talk to custom CRM software development company today to increase business efficiency, boost productivity, sales and above all customer satisfaction.

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